WALKABOUT
THEIR GOAL
Engage existing customers
& grow its customer base
Walkabout brand wanted to raise awareness for its £2 drinks
deal among both existing and new customers across all its
bars.
75+
average new customers
per month at each venue
5k+
average clicks to Walkabout’s
website per month
over 70,000
people reached in 1
month
‘Bloc has been instrumental
in connecting us with our target
customer. The check-ins have a
snowball effect as the users
check-in to popular places, it’s
powerful.’
SEAN MCCABE, MARKETING EXECUTIVE, WALKABOUT
THE SOLUTION
Increase bar sales
– Walkabout uses Bloc ads at 10 of their bars across the UK. The ads raise awareness of their Monday to Friday £2 drinks deal.
– Across the 10 bars Bloc has on average got Walkabout over 75 new customers per venue per month. They also received 5k+ clicks to their website and over 70,000 unique impressions of their adverts within 1 month.
– With Walkabout’s average customer spend they saw a 25x return on investment.
– Walkabout continues to advertise on Bloc and their results are increasing month on month as more users join Bloc.
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